Columbia Management Essentials (Online)

Master managerial skills with an MBA-inspired curriculum

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Course Dates

STARTS ON

August 2, 2022

Course Duration

DURATION

3 months online
6-8 hours per week

Course Fee

Key Learning Outcomes

In order to achieve a well-rounded perspective as a leader, you will need the ability to manage people, products, and projects — all with sound financial intuition. The key components of this program are:

  • Enhancing Leadership Effectiveness
  • Developing Financial Intuition
  • Effective Decision Making
  • Launching New Products
  • Influencing Others
  • Leading and Managing Teams
  • Customer-Centric Marketing
  • Building Social Capital

...

Newly Appointed Managers

Gain financial and leadership fundamentals as you advance into the management of people, projects, and products.

Aspiring Managers

Develop the leadership and decision-making capabilities you need for future managerial roles in a range of industries.


Middle and Senior Managers

Enhance your business experience with the latest marketing, finance, and leadership strategies taught by Columbia Business School.

Program Highlights

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Live Faculty Teaching Sessions

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Columbia Business School’s 360 Assessment Tool

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Bite-Sized Learning

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Dedicated Program Support Team

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Real-World Application

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Case Studies

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Peer Learning and Feedback

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Mobile Learning App

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Grading and Evaluation

Who Will Benefit

Newly Appointed Managers

Gain financial and leadership fundamentals as you advance into the management of people, projects, and products.

Aspiring Managers

Develop the leadership and decision-making capabilities you need for future managerial roles in a range of industries.


Middle and Senior Managers

Enhance your business experience with the latest marketing, finance, and leadership strategies taught by Columbia Business School.

Participant Testimonials

"The best part was the leadership, decision making, and networking."

— Carolin Hümpel, CEO, Carolin Hümpel Fashion Agency, Germany

"Very practical. I could relate the content to my real life and put it into practice immediately."

— Greg Davies, Sales & Marketing Director, Oxford University Press Mexico, Mexico

"The content level was right, and left me wanting more!"

— Terry Park, Director, Columbia University, United States

"…very well constructed and provided a wide range of important insights and tools that will be useful in my career. I always felt supported by the team."

— Pedro Castro, Export Manager, Secil - Companhia Geral de Cal e Cimento, S.A., Portugal

"Financial videos were great and helped fill in gaps where I had the least experience."

— Romain Gautiez, Environment Health and Safety Specialist, Google, Belgium

"The peer learning was key for me — I would not have learned so much without such a diverse group of people!"

— Asawari Mokashi, Consulting, Code Unlimited, United States

Participant Profile

On your journey to learning management principles with Columbia Business School Executive Education, you’ll be in good company. Past participants come from a wide range of industries, job functions, and management levels.

Representative Industries

  • Healthcare
  • Banking and Financial Services
  • Retail
  • IT Products
  • Consulting
  • IT Services

Representative Companies

  • Accenture
  • Amazon.com, Inc.
  • Bloomberg L.P.
  • Cisco
  • City Centre Commercial Company K.S.C.C.
  • Daikin Middle East & Africa
  • Deloitte
  • Ecolab Inc.
  • FedEx
  • Forefront Analytics
  • Google LLC
  • ICICI Bank Limited
  • Oxford University Press México
  • UBS AG Singapore
  • Walgreens

Program Topics

Module 1:

Orientation and Welcome

Gain an overview of the learning journey, program outline, and how to leverage the 360 assessment tool for your progress.

Module 2:

Leadership and Decision Making

Master a structured approach to decision making and the six logical steps that can guide leaders to the right decision.

Module 3:

Influencing Others

Explore the techniques for influencing people in a way that is both ethical and fair and learn how to maximize the perceptions of fairness when you are allocating scarce resources.

Module 4:

Being Customer-Centric

Discover the concepts of customer worth, customer lifetime value (CLV), economic value to customers (EVC), and delivering value through marketing strategies like segmenting, targeting, and positioning to appeal to the consumers.

Module 5:

Developing Financial Intuition

Learn about the fundamental concepts in finance and the rules of capital budgeting—the time value of money, how to compute the future, and how to present value of cash flow.

Module 6:

Launching New Products

Understand the new product development process and how to apply various ideation templates to new products that would be successful in the marketplace.

Module 7:

Leading and Managing Teams

Learn how winning teams can integrate diverse ideas and identify personal ineffective aspects of your leadership style for change and develop strategies to enact change.

Module 8:

Building Social Networks

Learn the three principles of networking to understand your personal network through the lens of your career success.

Module 9:

Capstone Case and Conclusion

This assignment challenges you to apply the concepts you've learned over the course of this program.

Module 1:

Orientation and Welcome

Gain an overview of the learning journey, program outline, and how to leverage the 360 assessment tool for your progress.

Module 6:

Launching New Products

Understand the new product development process and how to apply various ideation templates to new products that would be successful in the marketplace.

Module 2:

Leadership and Decision Making

Master a structured approach to decision making and the six logical steps that can guide leaders to the right decision.

Module 7:

Leading and Managing Teams

Learn how winning teams can integrate diverse ideas and identify personal ineffective aspects of your leadership style for change and develop strategies to enact change.

Module 3:

Influencing Others

Explore the techniques for influencing people in a way that is both ethical and fair and learn how to maximize the perceptions of fairness when you are allocating scarce resources.

Module 8:

Building Social Networks

Learn the three principles of networking to understand your personal network through the lens of your career success.

Module 4:

Being Customer-Centric

Discover the concepts of customer worth, customer lifetime value (CLV), economic value to customers (EVC), and delivering value through marketing strategies like segmenting, targeting, and positioning to appeal to the consumers.

Module 9:

Capstone Case and Conclusion

This assignment challenges you to apply the concepts you've learned over the course of this program.

Module 5:

Developing Financial Intuition

Learn about the fundamental concepts in finance and the rules of capital budgeting—the time value of money, how to compute the future, and how to present value of cash flow.

At the End of the Program, You Will Be Able To

  • Explain leadership styles and their impact on team dynamics
  • Apply the six steps to a rational decision model and six psychological truths to a group case study
  • Identify influencing techniques as they apply to leadership and customer service
  • Compute values expressing CLV, present values, and capital budgeting rules
  • Match ideation templates with product development scenarios
  • Compare networking options and their benefits
  • Compare case study data regarding cash flows with OTC and mobile wallet models

For full details of the curriculum, please download the brochure.

*Hear more about the tool from Columbia Business School Professor Joel Brockner. Click Here for more information.

Download Brochure

Faculty

Profile picture of course faculty Gita Johar

Gita Johar

Meyer Feldberg Professor of Business in Marketing

Gita Johar is an influential scholar in the field of consumer psychology who has published several articles on consumer responses to marketing efforts. Her expertise in persuasion makes her uniquely qualified to lead a program on marketing and innovation, generating creative ideas... More info

Profile picture of course faculty Oded Netzer

Oded Netzer

Professor of Business, Marketing

Professor Netzer’s research at Columbia Business School centers on one of the major business challenges of the data-rich environment of the 21st century: developing quantitative methods that leverage data to gain a deeper understanding of customer behavior and guide decisions... More info

Profile picture of course faculty Adam Galinsky

Adam Galinsky

Paul Calello Professor of Leadership and Ethics

Adam Galinsky received his PhD from Princeton University and his BA from Harvard University. Professor Galinsky has published 200 scientific articles, chapters, and teaching cases in the fields of management and social psychology... More info

Profile picture of course faculty Daniel Wolfenzon

Daniel Wolfenzon

Family Business Program, Chair of Finance Division, Stefan H. Robock Professor of Finance and Economics

Daniel Wolfenzon received a Masters and a PhD in economics from Harvard University and holds a BS in economics and a BS in mechanical engineering from MIT... More info

Profile picture of course faculty The Late Katherine Phillips

The Late Katherine Phillips

Reuben Mark Professor of Organizational Character

The late Katherine Phillips joined the faculty at Columbia Business School as the Paul Calello Professor of Leadership and Ethics in fall of 2011... More info

Certificate

Example image of certificate that will be awarded after successful completion of this program

Certificate

Upon completion of the program, participants will receive a certificate of participation from Columbia Business School Executive Education and one day towards a Certificate in Business Excellence.

Download Brochure

Your verified digital certificate will be issued in your legal name and emailed to you, at no additional cost, upon completion of the program, as per the stipulated requirements. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Columbia Business School Executive Education

FAQs

  • How do I know if this program is right for me?

    After reviewing the information on the program landing page, we recommend you submit the short form above to gain access to the program brochure, which includes more in-depth information. If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly.


    Are there any prerequisites for this program?

    Some programs do have prerequisites, particularly the more technical ones. This information will be noted on the program landing page, as well as in the program brochure. If you are uncertain about program prerequisites and your capabilities, please email us at learner.success@emeritus.org for assistance.


    Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required.


    What is the typical class profile?

    More than 50 percent of our participants are from outside the United States. Class profiles vary from one cohort to the next, but, generally, our online certificates draw a highly diverse audience in terms of professional experience, industry, and geography — leading to a very rich peer learning and networking experience.


    What other dates will this program be offered in the future?

    Check back to this program web page or email us at learner.success@emeritus.org to inquire if future program dates or the timeline for future offerings have been confirmed yet.

  • How much time is required each week?

    Each program includes an estimated learner effort per week. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page.



    How will my time be spent?

    We have designed this program to fit into your current working life as efficiently as possible. Time will be spent among a variety of activities including:



    • Engaging with recorded video lectures from faculty
    • Attending webinars and office hours, as per the specific program schedule
    • Reading or engaging with examples of core topics
    • Completing knowledge checks/quizzes and required activities
    • Engaging in moderated discussion groups with your peers
    • Completing your final project, if required

    The program is designed to be highly interactive while also allowing time for self-reflection and to demonstrate an understanding of the core topics through various active learning exercises. Please contact us at learner.success@emeritus.org if you need further clarification on program activities.



    What is it like to learn online with the learning collaborator, Emeritus?

    More than 250,000 professionals globally, across 80 countries, have chosen to advance their skills with Emeritus and its educational learning partners. In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded.

    A dedicated program support team is available 24/5 (Monday to Friday) to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.


    How do I interact with other program participants?

    Peer learning adds substantially to the overall learning experience and is an important part of the program. You can connect and communicate with other participants through our learning platform.

  • What are the requirements to earn the certificate?

    Each program includes an estimated learner effort per week, so you can gauge what will be required before you enroll. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. All programs are designed to fit into your working life.

    This program is scored as a pass or no-pass ; participants must complete the required activities to pass and obtain the certificate of completion. Some programs include a final project submission or other assignments to obtain passing status. This information will be noted in the program brochure. Please contact us at learner.success@emeritus.org if you need further clarification on any specific program requirements.


    What type of certificate will I receive?

    Upon successful completion of the program, you will receive a smart digital certificate. The smart digital certificate can be shared with friends, family, schools, or potential employers. You can use it on your cover letter, resume, and/or display it on your LinkedIn profile. The digital certificate will be sent approximately two weeks after the program, once grading is complete.


    Can I get the hard copy of the certificate?

    No, only verified digital certificates will be issued upon successful completion. This allows you to share your credentials on social platforms such as LinkedIn, Facebook, and Twitter.


    Do I receive alumni status after completing this program?

    No, there is no alumni status granted for this program. In some cases, there are credits that count toward a higher level of certification. This information will be clearly noted in the program brochure.


    How long will I have access to the learning materials?

    You will have access to the online learning platform and all the videos and program materials for 12 months following the program start date. Access to the learning platform is restricted to registered participants per the terms of agreement.

  • What equipment or technical requirements are there for this program?

    Participants will need the latest version of their preferred browser to access the learning platform. In addition, Microsoft Office and a PDF viewer are required to access documents, spreadsheets, presentations, PDF files, and transcripts.


    Do I need to be online to access the program content?

    Yes, the learning platform is accessed via the internet, and video content is not available for download. However, you can download files of video transcripts, assignment templates, readings, etc. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device.

    Video lectures must be streamed via the internet, and any livestream webinars and office hours will require an internet connection. However, these sessions are always recorded, so you may view them later.

  • Can I still register if the registration deadline has passed?

    Yes, you can register up until seven days past the published start date of the program without missing any of the core program material or learnings.


    What is the program fee, and what forms of payment do you accept?

    The program fee is noted at the top of this program web page and usually referenced in the program brochure as well.

    • Flexible payment options are available (see details below as well as at the top of this program web page next to FEE).
    • Tuition assistance is available for participants who qualify. Please email learner.success@emeritus.org.

    What if I don’t have a credit card? Is there another method of payment accepted?

    Yes, you can do the bank remittance in USD via wire transfer or debit card. Please contact your program advisor, or email us at learner.success@emeritus.org for details.


    I was not able to use the discount code provided. Can you help?

    Yes! Please email us at learner.success@emeritus.org with the details of the program you are interested in, and we will assist you.


    How can I obtain an invoice for payment?

    Please email learner.success@emeritus.org with your invoicing requirements and the specific program you’re interested in enrolling in.


    Is there an option to make flexible payments for this program?

    Yes, the flexible payment option allows a participant to pay the program fee in installments. This option is made available on the payment page and should be selected before submitting the payment.


    Does the program fee include taxes? Are there any additional fees?

    Yes, the program fee is inclusive of any taxes, except for GST for Singapore residents.


    How can I obtain a W9 form?

    Please email us at learner.success@emeritus.org for assistance.

  • What is the policy on refunds and withdrawals?

    You may request a full refund within seven days of your payment or 14 days after the published start date of the program, whichever comes later. If your enrollment had previously been deferred, you will not be entitled to a refund. Partial (or pro-rated) refunds are not offered. All withdrawal and refund requests should be sent to admissions@emeritus.org.



    What is the policy on deferrals?

    After the published start date of the program, you have until the midpoint of the program to request to defer to a future cohort of the same program. A deferral request must be submitted along with a specified reason and explanation. Cohort changes may be made only once per enrollment and are subject to availability of other cohorts scheduled at our discretion. This will not be applicable for deferrals within the refund period, and the limit of one deferral per enrollment remains. All deferral requests should be sent to admissions@emeritus.org.

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Early registrations are encouraged. Seats fill up quickly!

Flexible payment options available. Learn more.