Columbia Business School Global Strategy | Online Certificate Program

EXECUTIVE EDUCATION

Get Your Brochure

First name

Last Name

Work Experience

Country

Phone (optional)

By clicking the button below, you agree to receive communications from Columbia Business School & Emeritus about this program and other relevant programs. Privacy Policy (optional)

STARTS ON

July 28, 2021

DURATION

10 weeks, online
4–6 hours per week

PROGRAM FEE

US$2,650 or get US$265 off with a referral

Flexible payment available

Special group enrollment pricing

Broaden Your Perspective to Enhance Decision Making

The “butterfly effect” hypothesizes that small, localized actions can eventually have major consequences elsewhere. This idea certainly applies to businesses, especially those that operate internationally. Changes to fiscal or trade policy in just one country, for example, can have ripple effects that touch economies around the world.

Nurturing the ability to make strategic decisions that account for various macroeconomic forces is the focus of the Global Strategy program from Columbia Business School Executive Education. Join us for this ten-week, online program to discover how to steer your organization toward a more prosperous future.

"As recent events have demonstrated, the world can change in extraordinary ways quite quickly. Now more than ever, executives and professionals—both new and experienced—must be equipped with advanced skills and knowledge to effectively seize new opportunities, navigate through uncertainty, and thrive in any environment."

— Pierre Yared, Faculty Director; MUTB Professor of International Business and Vice Dean for Executive Education, Columbia Business School

slide-testimonial-212

Key Takeaways

By successfully completing this program, you will learn how to:

Apply our three-step Macro Scenario Playbook to gauge the impact of changes in the global economy on your business
Assess the impact of recessions and the ensuing monetary and fiscal responses on your business
Forecast exchange rates, bond prices, and equity prices in response to macroeconomic shocks
Identify economic growth opportunities and risks across the world
Evaluate the impact of trade and financial globalization—and the risk of deglobalization—on your business
Determine potential short- and long-term pandemic scenarios and their impact on your business
Develop a portfolio strategy based on macroeconomic trends
Explain to clients how macroeconomic trends can create risks in their portfolio

Who Should Attend

Global economic trends impact all businesses that operate internationally—and even many businesses that do not. Staying competitive in a rapidly changing economic environment requires organizations to anticipate emerging and future threats and to respond proactively and intelligently.

In Global Strategy, you will explore how to make better strategic decisions to help your company thrive. The program cohort will include participants representing a breadth of countries, industries, and backgrounds as well as job functions such as:

CxOs seeking to a) deepen their knowledge of global markets and macroeconomics to safeguard their business against crises and sudden market fluctuations, and b) find opportunities of investment and growth across geographies and sectors
Corporate strategists, functional business heads, and finance professionals seeking to better a) assess their organization's financial risk appetite based on global economic trends and plan accordingly, and b) predict and prepare for business cycles and their outcomes
Investment professionals seeking to a) understand the impact of macroeconomic factors on their investments globally b) offer a better ROI to their clients

Program Topics

Week 1:

Orientation

The first week is orientation week. You will have the opportunity to familiarize yourself with the learning platform and prepare for the program ahead.

Week 2:

Business Cycles and Monetary Policy

Explore how boom/bust cycles and government monetary response affect your business.

Week 3:

Fiscal Stimulus and Fiscal Austerity

Examine the influence of fiscal policy on your business.

Week 4:

Exchange Rates

Discover how exchange rates move, why they matter for your business, and the impact of various exchange rate regimes on the economy.

Week 5:

Macroeconomic News and Financial Markets

Learn to predict the likely impact of macroeconomic news on different asset prices.

Week 6:

Economic Growth in Advanced Economies

Learn to identify sources of long-run economic growth and connect those factors to innovation, growth and productivity at your business.

Week 7:

Forecasting the Next Emerging Market Miracle

Delve into the factors that can influence long-term growth in an emerging market.

Week 8:

Global Trade and Global Capital Flows

Investigate the factors that go into international expansion and sourcing decisions.

Week 9:

Business Strategies in Recessions

Discuss the strategic processes that promote success during economic crises.

Week 10:

Business Strategies in Pandemics

Using a pandemic model, analyze the short- and long-term consequences of various crisis scenarios for your business.

Week 1:

Orientation

The first week is orientation week. You will have the opportunity to familiarize yourself with the learning platform and prepare for the program ahead.

Week 6:

Economic Growth in Advanced Economies

Learn to identify sources of long-run economic growth and connect those factors to innovation, growth and productivity at your business.

Week 2:

Business Cycles and Monetary Policy

Explore how boom/bust cycles and government monetary response affect your business.

Week 7:

Forecasting the Next Emerging Market Miracle

Delve into the factors that can influence long-term growth in an emerging market.

Week 3:

Fiscal Stimulus and Fiscal Austerity

Examine the influence of fiscal policy on your business.

Week 8:

Global Trade and Global Capital Flows

Investigate the factors that go into international expansion and sourcing decisions.

Week 4:

Exchange Rates

Discover how exchange rates move, why they matter for your business, and the impact of various exchange rate regimes on the economy.

Week 9:

Business Strategies in Recessions

Discuss the strategic processes that promote success during economic crises.

Week 5:

Macroeconomic News and Financial Markets

Learn to predict the likely impact of macroeconomic news on different asset prices.

Week 10:

Business Strategies in Pandemics

Using a pandemic model, analyze the short- and long-term consequences of various crisis scenarios for your business.

For complete details of the curriculum please download the program brochure.

Download Brochure

The Macro Scenario Playbook: A Framework for Strategic Decision Making

Global Strategy features the Macro Scenario Playbook, which includes three steps:

Step 1: We examine what a particular scenario means for your business, including your customers, employees, suppliers, investors, and creditors.
Step 2: We consider what the scenario implies for the overall economy, which comprises the real economy and the financial market. (By real economy, we mean the non-financial side of the economy.) What does a scenario mean for consumers, workers, and firms, including your direct competitors? And what does a scenario mean for financial markets? This step is the primary focus of the program.
Step 3: We discuss how the implications uncovered in step 2 affect your business—and can help inform your business strategy.

As you will see, the Macro Scenario Playbook will heighten the relevance of program content to your particular business situation.

Case Studies

In-depth explorations of real-world case studies will bring program concepts to life.

United States

Assessing the wide-ranging impact of the 2017 Tax Cuts and Jobs Act

Argentina

Examining a history of crises in Argentina from hyperinflation, to the currency board, to the 2001 default, and its lessons for today.

Lehman Brothers

Investigating the risks posed by the firm’s 2008 collapse on the global economy

General Motors

Evaluating GM’s position before—and response to—the 2008 global financial crisis

Decision-Making Simulation

Federal Reserve Simulation

Our program will also leverage a simulation game that places you in the role of chair of the U.S. Federal Reserve. Applying your monetary-policy insights, you will aim to fulfill your dual mandate of fostering stable prices and maximum sustainable employment in the U.S. economy.

Note: All product and company names are trademarks or registered trademarks of their respective holders. The study of these products and/or companies does not imply any affiliation with or endorsement by them.

Program Experience

Decorative image relating to live webinars with Columbia faculty

Decorative image relating to Federal Reserve Simulation

Decorative image relating to real-world case studies

Decorative image relating to bite-sized learning

Decorative image relating to dedicated program support team

Decorative image relating to mobile learning app

Decorative image relating to peer learning and feedback

Decorative image relating to the live office hours with program leaders

Decorative image relating to the guest speakers

Program Faculty

Pierre Yared

MUTB Professor of International Business and Vice Dean for Executive Education, Columbia Business School

Pierre Yared joined the faculty of Columbia Business School in 2007. He currently teaches Global Economic Environment, a Core MBA course in macroeconomics for which he received the Dean's Award for Teaching Excellence. His research, which has been published in leading academic journals, focuses on macroeconomic policy, political economy, and growth... More info

Guest Speakers

Ruchir Sharma

Chief Global Strategist, Head of Emerging Markets Equity Team Morgan Stanley Investment Management

Michael Feroli

Chief U.S. Economist J.P. Morgan

Alexis Crow

Global Head, Geopolitical Investing Practice PwC

Abby Joseph Cohen

Advisory Director and Senior Investment Strategist Goldman Sachs

Certificate

Upon completion of this program, you will receive a certificate of participation from Columbia Business School Executive Education—a powerful testament to your management capabilities.

Download Brochure

Your verified digital certificate will be issued in your legal name and emailed to you at no additional cost. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Columbia Business School Executive Education.

Apply Now

Early registrations are encouraged. Seats fill up quickly!

Flexible payment options available. Learn more.

Global Strategy (Online): Succeeding in the World Economy

Get Your Brochure

STARTS ON

DURATION

PROGRAM FEE

Special pricing for group enrollments

Welcome

Broaden Your Perspective to Enhance Decision Making

— Pierre Yared, Faculty Director; MUTB Professor of International Business and Vice Dean for Executive Education, Columbia Business School

Key Takeaways

Who Should Attend

Program Topics

Week 1:

Week 2:

Week 3:

Week 4:

Week 5:

Week 6:

Week 7:

Week 8:

Week 9:

Week 10:

Week 1:

Week 6:

Week 2:

Week 7:

Week 3:

Week 8:

Week 4:

Week 9:

Week 5:

Week 10:

The Macro Scenario Playbook: A Framework for Strategic Decision Making

Case Studies

United States

Argentina

Lehman Brothers

General Motors

Decision-Making Simulation

Federal Reserve Simulation

Program Experience

Program Faculty

Pierre Yared

MUTB Professor of International Business and Vice Dean for Executive Education, Columbia Business School

Pierre Yared

Guest Speakers

Ruchir Sharma

Michael Feroli

Alexis Crow

Abby Joseph Cohen

Certificate

Certificate

Early registrations are encouraged. Seats fill up quickly!