Blockchain in Business (Online): Beyond the Hype

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Course Dates

STARTS ON

November 9, 2021

Course Duration

DURATION

2 months, online
4-6 hours per week

Course Duration

Blockchain and Cryptocurrencies - Hype or Harbinger of Opportunities?

Not everyone is a believer in the promise of blockchain. But even naysayers can’t deny there is a considerable amount of investment in this area – and no one wants to be left behind.

$20 Billion

The global blockchain technology market is estimated to accumulate $20 billion in revenue by 2024.

Source: Cision

30% Savings

Blockchain can reduce 30% of banks’ infrastructure costs, or $12 billion.

Source: CoinJournal

71% of Leaders

who are actively using blockchain believe it plays a key role in advancing the technology.

Source: SAP

Cut Through the Hype

Blockchain and cryptocurrencies claim the headlines in the media, leaving business leaders with the challenge of distinguishing between what’s hype versus what has the power to transform an entire industry. The Blockchain in Business (Online): Beyond the Hype program allows you to break through the mystery, offering a practical understanding of blockchain by examining both its opportunities and challenges.

Over the course of this program, you will learn how cryptocurrencies work and how the underlying blockchain technology could impact your organization and industry. You’ll delve into the history, evolution, and real-world applications of blockchain with an eye towards how these technologies influence executive decision making.

Key Takeaways

  • Identify and describe the key components of blockchain technology
  • Determine whether cryptocurrencies count as money and act on that knowledge
  • Explain how governance works across different blockchain applications
  • Critically evaluate blockchain governance structures to ensure all stakeholders are represented appropriately for participating in blockchains, whether permissionless or permissioned
  • List possible future applications of blockchain technology
  • Apply business use case outcomes to your own business to see if it is ready for blockchain

For full details of the curriculum, please download the brochure.

Download Brochure

Program Topics

Module 1:

Technical Foundations: Distributed Consensus, Hash Functions, and Cryptography

Learn the foundations of blockchain, including distributed systems, hash functions, and cryptography; includes learning the origin story of the blockchain and building a blockchain with its inventors.

Module 2:

What is Money? Introduction to Bitcoin

Gain a historical view of money, exploring its traditional place in society and how conventional markets and bitcoin compare.

Module 3:

How Bitcoin Uses Blockchain: Intro to Blockchain and Transaction Fees

Explore conceptual precursors to blockchain and discover how “mining” works, along with identifying the vulnerabilities in Bitcoin’s blockchain

Module 4:

Ethereum, Smart Contracts, and Tokens

Discover the programmable Ethereum ledger system, smart contracts, tokens, decentralized applications, and trustless computing.

Module 5:

Applications of Blockchain: Governance Challenges, Opportunities, and Incentives & Permissioned Enterprise Blockchains (IBM)

Examine the complex issues that surround governance with blockchains including an examination of IBM’s work in permissioned enterprise blockchains.

Module 6:

Blockchain for the Executive Decision Maker and the Future of Blockchain

Gain a “big picture” perspective of blockchain tailored for the executive decision-maker and gain insights from Scott W. Stornetta on where blockchain will be in five to ten years.

Module 1:

Technical Foundations: Distributed Consensus, Hash Functions, and Cryptography

Learn the foundations of blockchain, including distributed systems, hash functions, and cryptography; includes learning the origin story of the blockchain and building a blockchain with its inventors.

Module 4:

Ethereum, Smart Contracts, and Tokens

Discover the programmable Ethereum ledger system, smart contracts, tokens, decentralized applications, and trustless computing.

Module 2:

What is Money? Introduction to Bitcoin

Gain a historical view of money, exploring its traditional place in society and how conventional markets and bitcoin compare.

Module 5:

Applications of Blockchain: Governance Challenges, Opportunities, and Incentives & Permissioned Enterprise Blockchains (IBM)

Examine the complex issues that surround governance with blockchains including an examination of IBM’s work in permissioned enterprise blockchains.

Module 3:

How Bitcoin Uses Blockchain: Intro to Blockchain and Transaction Fees

Explore conceptual precursors to blockchain and discover how “mining” works, along with identifying the vulnerabilities in Bitcoin’s blockchain

Module 6:

Blockchain for the Executive Decision Maker and the Future of Blockchain

Gain a “big picture” perspective of blockchain tailored for the executive decision-maker and gain insights from Scott W. Stornetta on where blockchain will be in five to ten years.

Who is this Program For?

The Blockchain in Business (Online): Beyond the Hype program is ideal for participants from a wide range of industries and backgrounds, including:

  • Professionals and c-suite executives in traditional companies poised to implement strategic change
  • Entrepreneurs seeking to harness opportunities with blockchain and cryptocurrencies
  • Corporate attorneys and risk officers needing to understand the regulatory implications surrounding these technologies
  • Marketing, research and development, business consultants, and innovation enablers seeking to harness blockchain and cryptocurrency opportunities

Representative job titles may include:

  • Founder, CEO, COO
  • Manager, Director, Vice President
  • Attorney, In-House Counsel
  • Compliance Officer, Risk Officer
  • Marketing Manager, Director of Marketing, Director of Research, Director of R&D
  • Strategy Consultant

Program Highlights

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Live Faculty Teaching Sessions

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Guest Speakers: Inventors of Blockchain, IBM

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Bite-Sized Learning

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Dedicated Program Support Team

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Real-World Application

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Simulation

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Peer Learning and Feedback

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Mobile Learning App

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Grading and Evaluation

Company Examples

Learn about the opportunities and challenges behind blockchain and cryptocurrencies through real-world examples from companies that include IBM, Yugen Partners, and the Prysm Group.

Image of IBM Brand Logo
Image of Yugen Partners Brand Logo
Image of Prysm Group Partners Brand Logo

Application Exercises

The program includes multiple opportunities to apply the concepts learned. You will:

  • See how hash functions work in practice by using one to create your own outputs.
  • Simulate the creation of your own blockchain.
  • Perform a critical analysis of a cryptocurrency of your choice as a capstone project.

Participant Testimonials

Dimitrios Salampasis

The blend of contemporary content provided by the guest speakers and the detailed feedback on assignments given by Carmen was really good. I really enjoyed the weekly discussions and the high-caliber contributions from the participants. Thank you.

— Dimitrios Salampasis, Lecturer, FinTech Innovation and Entrepreneurship, Swinburne University of Technology

Benjamin Gorman

It was extremely beneficial to hear industry experts come and teach their knowledge of each module in the webinars. That along with the faculty explaining these examples and introducing the concepts both visually and auditorily was helpful.

— Benjamin Gorman, Artist Representation / Agent, Buchwald

Featured Guest Speakers Include:

Faculty Member Scott W. Stornetta

Scott W. Stornetta

Chief Scientist, Yugen Partners; widely regarded as the co-creator of the first blockchain

Faculty Member Cathy Barrera

Cathy Barrera

PhD, Partner and Founding Economist, Prysm Group

Faculty Member Stuart Haber

Stuart Haber

President, Stuart Haber Crypto, LLC; widely regarded as the co-creator of the first blockchain

Faculty Member Sharon LaDay

Sharon LaDay

Blockchain Ecosystem Leader, IBM

Faculty Member Omid Malekan

Omid Malekan

Explainer-in-Chief; Author of The Story of the Blockchain: A Beginner’s Guide to the Technology That Nobody Understands

Faculty

Faculty Member Gur Huberman, Faculty Director

Gur Huberman, Faculty Director

Robert G. Kirby Professor of Behavioral Finance

Gur Huberman has taught at Columbia Business School since 1989. Prior to that, he taught at Tel Aviv University and at the University of Chicago. Between 1993 and 1995, he was Vice President at JP Morgan Investment Management responsible for research on quantitative equity trading... More info

Certificate

Example image of certificate that will be awarded after successful completion of this program

Certificate

Upon completion of the program, participants will receive a certificate of participation from Columbia Business School Executive Education and one day towards a Certificate in Business Excellence.

Download Brochure

Your verified digital certificate will be issued in your legal name and emailed to you, at no additional cost, upon completion of the program, as per the stipulated requirements. All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Columbia Business School Executive Education.

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